Georgia Ellen
Sorello Studio - Social Media & Content Creation Agency
Georgia is the founder of Sorella Studio and a true expert in her field. With a deep understanding of the psychology behind why people buy, she knows that first impressions online are everything.
In today’s ever-growing digital world, having an online presence is no longer optional, it’s essential. But for Georgia, it’s not just about creating pretty photos. It’s about crafting content with emotion and strategy, the kind that connects, resonates, and sticks.
Combining her skills in social media and photography, Georgia has built Sorella Studio into a go-to space for businesses seeking both creativity and support. She is passionate about empowering others, not only by delivering high-quality work but also by sharing the advice and knowledge that helps clients grow with confidence.
Well-known for her enthusiastic and passionate approach, Georgia stands out as someone who loves what she does, and knows what she’s talking about!
“Reasons Why Social Media is the Key to Growing your Practice Online.”
Saturday Sep 20th: Breakout Room
09:45 – 10:25
In today’s world, social media isn’t just another marketing tool, it’s a critical driver of business growth and brand identity. success online isn’t simply about ‘keeping up and just posting’, It’s about understanding how to stand out in an ever-crowded industry.
This workshop will explore the psychology behind why people actually buy, and why customers don’t respond to being sold too. You’ll learn how to build a brand that captures attention, why first impressions are make-or-break, and how to avoid blending into the noise of your competitors.
You will also learn social media’s best-kept secrets: the dos, don’t, and the overlooked details that separate one brand from another. Expect insights into the social media world, proven techniques, and a fresh perspective on how to get your social platforms to connect, engage, and convert, without falling into the trap of doing what everyone else is doing.
Three key principles you’ll take away:
✨ It’s all about people. Why people buy from people, and the theory behind it.
🍲 The best way to build a brand that people will remember – first impressions and content led.
💛 Social media’s best kept secrets & myths – best time to post, what to post, more followers = more sales.
